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  • INSY440
    INSY440

    INSY440

    By: Matt Gu
    Strategy & Business Models, E-commerce Infrastructure: The Internet, Web, and Mobile Platform (I), E-commerce Infrastructure: The Internet, Web, and Mobile Platform (II) ...
    19
    Decks
    427
    Flashcards
    3
    Learners
  • Marketing
    Marketing

    Marketing

    By: Lachie Ryan
    Week 1 - Creating And Capturing Value, Week 2 - marketing stratergy, Week 2 - macro/micro environments ...
    12
    Decks
    265
    Flashcards
    2
    Learners
  • International Marketing
    International Marketing

    International Marketing

    By: Relu Brebeanu
    Chapter 1: The scope and challenges of international marketing, Chapter 6: Researching International Markets, Chapter 10: International Market Entry Strategies ...
    7
    Decks
    145
    Flashcards
    1
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  • Omnichannel and digital marketing
    Omnichannel and digital marketing

    Omnichannel and digital marketing

    By: Axel Wilmssen
    Entire course, Chapter 1: Framework for internet marketing & e-commerce, Chapter 2: E-commerce infrastructure & security: internet & World Wide Web ...
    11
    Decks
    116
    Flashcards
    15
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  • Marketing
    Marketing

    Marketing

    By: Mason Faust
    Integrated Marketing Communications, Advertising, Personal Selling ...
    5
    Decks
    115
    Flashcards
    1
    Learner
  • Digital Technologies in Business
    Digital Technologies in Business

    Digital Technologies in Business

    By: Ralf Hilario
    Week 1 - Intro do Digital Technologies, Week 2 - Digital Business, Week 3 - Digital Business Models and Advertising ...
    11
    Decks
    241
    Flashcards
    1
    Learner
  • 12-BS-Marketing
    12-BS-Marketing

    12-BS-Marketing

    By: scarlet andrews
    ROM - strategic role of marketing, ROM - The changing approach to marketing, ROM - Different types of markets ...
    16
    Decks
    178
    Flashcards
    1
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  • Advertising
    Advertising

    Advertising

    By: Christopher Shearer
    Chapter 1 - Advertising and IMC Today, Chapter 2 - Evolution of IMC, Chatper 3 - Regulatory and Economic Aspects ...
    8
    Decks
    76
    Flashcards
    3
    Learners
  • Business Management 1 & 2
    Business Management 1 & 2

    Business Management 1 & 2

    By: Sydney Macon
    Module 1: Entrepreneurs,SBA,Functions of Management,Types of Businesses (Q3), Module 2: Risks, Risk Management, Recruiting Personnel, Federal Legislation for Employees, Training & Compensation (Q3), Module 3: Market Analysis, Location, Government Regulations, Inventory Management, Pricing Policies, CVI & Pricing Strategies (Q3) ...
    9
    Decks
    368
    Flashcards
    1
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  • E-Commerce
    E-Commerce

    E-Commerce

    By: Perihan Coban
    1.Introduction to Electronic Commerce, 2. Infrastructure for E-Commerce, 3. Building a presence ...
    10
    Decks
    128
    Flashcards
    2
    Learners
  • MARKETING
    MARKETING

    MARKETING

    By: Mark Geronimo
    MIDTERM Stats, MKTG Final, E Business ...
    14
    Decks
    310
    Flashcards
    1
    Learner
  • Marketing
    Marketing

    Marketing

    By: Chris Gerlacher
    Creating Value Through Marketing, Marketing Strategy, Global Marketing ...
    12
    Decks
    124
    Flashcards
    2
    Learners
  • BACC 3RD YEAR
    BACC 3RD YEAR

    BACC 3RD YEAR

    By: Nilayan Moodley
    CCOM 7311 Learning Unit 1 : Developing a Communication Strategy, CCOM 7311 Learning Unit 2 : Evaluating Communicating Strategy, COSC 7311 : Global Communication Theories ...
    25
    Decks
    296
    Flashcards
    29
    Learners
  • Information Management
    Information Management

    Information Management

    By: Armandas Vaičius
    Lecture 1 (Intro to E-Commerce), Lecture 2 (E-commerce business strategies), Lecture 4 (e-commerce infrastructure) ...
    8
    Decks
    58
    Flashcards
    1
    Learner
  • Business: Term 2 (Marketing
    Business: Term 2 (Marketing

    Business: Term 2 (Marketing

    By: Charlotte Wilson
    Strategic role of Marketing, Interdependance with other key business functions, Production, selling, and market approaches ...
    18
    Decks
    113
    Flashcards
    1
    Learner
  • Marketing Principles
    Marketing Principles

    Marketing Principles

    By: Sophie Henderson
    Chapter 1: Creating and Capturing Customer Value, Chapter 2: Company and Marketing Strategy - Partnering to Build Customer Engagement, Value and Relationships, Chapter 3: The Marketplace and Customers - Analysing the Environment ...
    14
    Decks
    57
    Flashcards
    2
    Learners
  • MMK295: IMC
    MMK295: IMC

    MMK295: IMC

    By: Laura Edmonds
    Week ONE: Brand Equity Enhancement, Week TWO: The Communication Process, Week THREEa: Persuasion ...
    11
    Decks
    74
    Flashcards
    1
    Learner

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