what are the practical applications of research into face perception?
CCTV and police
passports and customs/immigration
security of your devices
Facebook photo tagging
what sort of object is a face?
one with extremely similar distractors - within-class not between-class recognition
a very changeable one - rigid transforms (head movement, viewpoint), non-rigid (expressions, speech), shape and texture (aging), colour (emotion, health, temperature, tan)
are we good at facial recognition?
yes - very good
even when extremely distorted, we recognise faces
even see faces when there are none - pareidolia - studies suggest all you need is a symmetrical noise pattern with a natural distribution of spatial frequencies
what does BOLD stand for?
Blood Oxygenation Level Dependent Signal
how is BOLD signal used in fMRI to see brain activity?
when neurons in a brain area become active, they need more energy which comes from oxygen in our blood
oxygen-rich blood flows to active areas
MRI detects difference between blood that has a lot of oxygen and blood that has less - turns these differences into images showing which brain areas are most active
fMRI results always a difference between conditions to remove background or unrelated brain activity and highlight areas specifically involved in the task
where are faces processed?
Fusiform Face Area (FFA) - face selective region
what is the contrast study evidence for the FFA?
Kanwisher et al (1997)
compared BOLD signals for faces vs other objects
highlighted regions had higher signals for faces
what is the evidence from physiology for the FFA?
Desimone et al (1984)
neural signalling in monkey FFA was highest for faces (of same species)
when scrambled or partially obscured, the response went done
what is the domain specificity hypothesis?
faces are special
we are born with dedicated mechanisms for facial recognition which operate differently to those that serve typical object recognition
what is neonatal face discrimination?
is there an innate ability to recognise faces?
newborn babies prefer to look at face-like patterns more than non-face-like patterns - might be broader preference for top-heavy patterns
but babies as young as 1-4 day sold seem to be able to tell mother’s face from that of a stranger
how is neonatal facial discrimination studied?
using habituation
show the baby photos of its mother until they get bored
see how long it looks at a new photo (of a stranger)
if it looks for longer, it is inferred that the baby was more interested because the face was new
what is prosopagnosia?
some people cannot recognise (exclusively) faces
often have different gaze patterns
acquired - damage to occipital-temporal regions
although very rarely isolated completely to faces
who was patient GG?
after a right ischemic stroke was unable to recognise faces but had no problem with objects and animals
what is developmental prosopagnosia?
can be heredity
reported that 2% of the population has developmental prosopagnosia
can be very isolated to face
large-scale studies reported that people with developmental prosopagnosia show lower performance when tested on difficult object recognition tasks
what are super-recognisers?
people who are very good at distinguishing faces
explained by genetic factors
what is the inversion effect in bistable ambigram face drawings?
easier to see the second face when right way up
what is the inversion effect?
pareidolia is orientation specific
inversion disrupts configural more than featural evidence
change one part (the mouth) and the whole face looks different
evidence of holistic processing - the inability to attend to one part of the face
what is the Thatcher effect (Thompson, 1980?
don’t seem to notice there is something wrong with the image on the left because we are more attuned to faces that are the correct orientation
how does the inversion effect affect sensitivity to facial configuration?
disrupts configural information more than featural
procedure - target face appears for 200ms, second face shown, task - are they the same face or different
on the top two, spacings between features (configuration) has been changed
on the bottom two, same spacings but features (eyes, mouth) have been changed
what was Tanaka & Farah’s (1993) study into the part-whole effect?
sub-parts of faces are not independently recognisable
training phase - participants given a face to remember, either whole or scrambled
testing phase - participants given a distinguishing task where one thing (nose) had been changed, given these in configuration and on its own
results - participants trained on whole face better at identifying whole face, participants trained on scrambled faces better at identifying individual parts
evidence that when given the whole face to learn, it was processed holistically
when trained on scrambled face, face-specific mechanisms were not activated and component parts were processed individually
what is the composite effect?
we can’t help but see the whole face (Young, Hallawell & Hay, 1987)
measured reaction time for identifying top and bottom faces, either aligned or misaligned, upright or inverted
composite effect slows reaction time for aligned faces, but only when they are upright
more evidence of compulsory holistic processing for upright races
perhaps we can’t encode configural relationships in upside down faces
what are the advantages of domain specificity hypothesis?
information on specific features of faces can be misleading because different faces might share similar features or because face features can change
integration could rely on parallel processing and ensure a faster recognition of a highly relevant stimulus - we can classify a face as familiar or unfamiliar in 200ms
what is the expertise hypothesis?
faces are not special
face perception simply shows us how general object recognition mechanisms work for objects we are extremely well-practiced at observing
what is the effect of (un)familiarity?
so much better at identifying people we have already seen (Jenkins et al, 2011)
two women are Dutch celebrities so more familiar to Dutch participants than British participants
facial recognition is heavily dependent on familiarity - you have practiced identifying these particular faces