what is memory
= A group of processes involved in encoding, storing, and retrieving (recalling, reorganizing) information about our experience in the world
2 main types of memory
short term memory
long term memory
what do all types of memory ultimately do?
enable experience to shape future thoughts and behaviour
memory paradox
what are 2 strategies used by mnemonists?
method of loci
= Using locations within a familiar space as placeholders for information that you want to remember. Each location serves as a retrieval cue
visualization
creating novel mental images to represent aspects of the encoded information
do mnemonists have better overall memory, or just certain things?
just certain things
-> can memorize thousands of #s in sequence
–> but when compared to students, don’t have better memory in nonwords
–> so they perform better by improving their memory on certain practiced tasks
–> also typically have average autobiographical memory
what is encoding?
= Multi-stage process that allows us to store memories from STM in LTM (sometimes through rehearsal)
what is the process for encoding memory
stimulus –> sensory memory –> attention –> STM –> encoding –> LTM
(LTM –> retrieval –> STM)
sensory memory
Highly detailed but short-lived impressions of sensory information
–> when focused on visual info, called iconic
what is a necessary predecessor for encoding memory?
attention
what experiment did Sperling conduct?
Participants saw brief arrays of letters and numbers arranged in rows for about 50ms (SUPER brief)
–> when asked to remember from the whole grid, could remember 3-4 letters
–> but when cued by a tone to report a particular line, almost 100% of the letters in that line were remembered
what did Sperling’s experiments show?
that info must have persisted in iconic memory and was available when attended to
–> items can be stored as long as attention is directed to them
–> we can hold on to iconic memory and make it last longer
STM life span
limited
–> you can keep it going as long as you don’t shift attention but when you do, you have very little time
google effect
When people expect to be able to access relevant info on the Internet or on a computer, memory for that info is lowered
–> we spend less energy on memorizing
–> we’re also primed to think of search engine when faced with difficult factual questions
photo taking impairment effect
people remember less about objects they photograph than if they only observe them w/o photographing them
what are encoding strategies?
strategies that help us efficiently store info in STM and transfer it to LTM easier
are mnemonists brains diferrent to us?
nope, physically the same
–> regardless of the evidence like Maguire
what actually changed in mnemonists when they were trying to memorize facts?
the areas of the brain region that lit up
–> greater activity in regions also involved in spatial nativation and attention
–> likely due to the use of visualization strategy
name the 6 encoding strategies
chunking
Organizing smaller bits of info into larger, meaningful combinations