macroenvironment ch 3

Question 1

demographic (macroeconomics)

Answer 1

segmented groups of people
age, wealth, values, households

Question 2

economic environment (macroeconomics)

Answer 2

circumstances affecting buying, spending, priorities
(the pandemic)

Question 3

natural environment (macroeconomics)

Answer 3

mother earth
raw materials
climate change

Question 4

technological environment (macroeconomics)

Answer 4

new inventions make new opportunities and more efficiency
rapid change

Question 5

political environment (macroeconomics)

Answer 5

laws, agencies, wars
firm should be socially responsible

Question 6

cultural environment (macroeconomics)

Answer 6

changes in societal belief system
help people view themselves or other stuff