Module 1 Flashcards

(37 cards)

1
Q

Define Technology:

A

theoretical and practical knowledge, skills and artifacts that can be used to develop products and services + production/ delivery systems

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2
Q

Technology can be embodied in

A

people,
materials, cognitive and
physical processes,
plant, equipment and
tools

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3
Q

Ocean Spray’s stock price ____ because of guy holding cranberry juice on a ____.

A

rose; skateboard

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4
Q

What is a leading driver
of individual, firm, and
country performance?

A

Innovation

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5
Q

Drivers of innovation and pace of
innovation is undergoing
unprecedented change
because of ___.

A

Our global
interconnectivity

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6
Q

What are negative externalities?

A

Costs that are borne by individuals
other than those responsible
for creating them.

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7
Q

This midterm is worth ____%.

A

20

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8
Q

Innovation is also about____

A

overcoming failure

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9
Q

Video of baby with hearing aids:

A

Innovation lead to baby hearing for the first time and laughing.

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10
Q

Video of a guy dancing alone in the field:

A

A movement’s momentum is sparked not by the number of leaders, but by the first few followers who dare to join in, setting a public example.

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11
Q

4 things that have been innovated:

A

1) Language- always evolving 2- management practices ex. child laboris gone 3) Processes 4) Tools ex. sticks to hunt

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12
Q

Define Technical Innovation:

A

The act of introducing a new device, method, or material for application
to commercial or practical objectives (solves a problem)

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13
Q

Define successful technical innovation:

A

technological innovation that has
surplus value over the original investment

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14
Q

Innovation is often the result of:

A

being empathetic

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15
Q

Define Empathy:

A

The ability to recognize others’ struggles and design solutions that help them do
better

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16
Q

Spanx Story

A

Sara Blakely (FSU Grad), no funding, no fashion background, first woman billionaire

17
Q

Harvard Computers Story

A

women worked for less than men, calculating numbers, cheap, less mistakes needed for war efforts

18
Q

The Ocean CleanUP

A

Boyan Slat- 16 years old- 2 boats drag a net to clean up plastic on surface of ocean

19
Q

What has
been the
impact of
this innovation?

A

Leisure, longevity, improvements

20
Q

Define leisure:

A

reducing costs through economies of scale

21
Q

Define economies of scale:

A

more you produce of it, the cheaper it gets to produce it

22
Q

____ decreases the larger the economy of scale for cruise ship boats

23
Q

Define longevity:

A

Technology improvements to
safety/medicine

24
Q

What is going on with sports improvements?

A

Human genetics has likely not changed, but
technological innovations have occurred:
- training, gear, surfaces, nutrition, etc

25
Change is often________.
wide spread
26
Product innovations help firms protect margins by____
offering new, differentiated features
27
Advances in innovation lead to
-shorter product life cycles -more rapid product introductions -greater market segmentation
28
How long did it used to take for products to become profitable?
17.7 years, now 5.8 years
29
The spread of products into American households is ____
increasing
30
When we feel secure about the future, we _____
Invest in things
31
There is now _____ segmentation
more; ex. renewable resources- wood used to be main source of energy
32
____ is now the cheapest form of energy we have, but it used to be very expensive.
Solar energy; because when you build more, it gets cheaper
33
____ is the largest producer of solar panels/ energy
China
34
Innovation is c____.
costly
35
Cost and time to get on market for new drugs have ____ over time
increased
36
___% of drugs that enter clinical testing enter the market.
20
37