Who are first movers?
The first entrants to sell in a new category or service category
what are early followers
entrants that are early to market, but not first
what are late entrants?
entrants that do not enter until the product/service is penetrated mass market
why is timing crucial
firm resource, technological evolution and competition, access to customers, and the quicker you are to market
first mover advantages
brand loyalty, tech leadership, preemtoption of scare assets, exploitation of buyer switching costs, increasing returns
what are increasing returns?
learning and network externalities leads to dominant design
first mover disadvantages
r and d costs, can avoid mistakes, undeveloped supply and distribution channels, inmature enabling tech and complements, immature enabling tech and complements, uncertainity over customer requirements
why are we not running out of energy?
innovation, currently technologies improve,
what is the point of crisis?
where population and resources meet
the point of crisis is the ____ theory
malthis basic theory
_____ is one of the most innovative industries in the world
energy
___% of canadas economy in ___ and ___
10;oil;gas
energy has created ___% job growth in USA
3.8
horizontal drilling, fracking, 3d seismic imaging, offshore drilling are examples of
innovations in oil and gas