Sales / Behavior Change Techniques Flashcards

(4 cards)

1
Q

What is a professional development technique that helps individuals identify their personal strengths and weaknesses, opportunities for growth, and potential threats to success?
Select one:

a.
A unique selling proposition (USP)

b.
Forecasting

c.
A SWOT analysis

d.
Building rapport

A

SWOT analysis = a structured framework for evaluating:

Strengths → internal advantages (skills, knowledge, resources)

Weaknesses → internal limitations (gaps, challenges)

Opportunities → external factors that can be leveraged for growth

Threats → external risks or obstacles that could hinder success

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2
Q

Which statement best describes the second stage of the sales process?
Select one:

a.
Communicating the negative side effects of a sedentary lifestyle

b.
Discussing the customer’s budget

c.
Discussing discounts on various personal training packages

d.
Communicating solutions for the customer’s needs

A

Communicating solutions for the customer’s needs

The NASM sales process includes:

  1. Build rapport & identify needs → Learn about the client’s goals, challenges, and motivations.
  2. Communicate solutions → Present how your services/programming directly address those needs.
  3. Discuss pricing/packages → Only after value is established.
  4. Close the sale & follow up.
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3
Q

Which behavior change technique allows individuals to identify external triggers that lead them to behave in certain ways?
Select one:

a.
Coping planning

b.
Self-monitoring

c.
Action planning

d.
Enlisting social support

A

Self monitoring

Self-monitoring is the behavior change technique where individuals track their own actions, thoughts, or feelings (e.g., food logs, workout journals, step counters).

By recording behaviors, people can identify external triggers (like time of day, environment, or social situations) that influence their choices.

WHY NOT THE OTHER BEHAVIOR TECHNIQUES:
a. Coping planning → Focuses on preparing strategies to overcome barriers, not identifying triggers.

c. Action planning → Involves setting specific goals (what, when, where), but doesn’t directly uncover triggers.

d. Enlisting social support → Involves leveraging friends, family, or groups for accountability, not self-awareness of triggers.

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4
Q

Which type of support describes the actions that a person takes to help another person engage in exercise?
Select one:

a.
Emotional support

b.
Instrumental support

c.
Informational support

d.
Companionship support

A

Instrumental Support = tangible, practical actions someone takes to help another person exercise. Examples include watching their kids, driving them to the gym, etc

Would not be emotional or informational so we can axe those.

It’s NOT companionship support as that involves actually exercising together for accountability and social connection.

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