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  • DMI PRO AMA - Certified Digital Marketing Professional
    DMI PRO AMA - Certified Digital Marketing Professional

    DMI PRO AMA - Certified Digital Marketing Professional

    By: Lori Herrick Borden
    Digital Marketing Terms - Part 1, Digital Marketing Terms - Part 2, DM Notes Module 1 - Introduction ...
    12
    Decks
    3,326
    Flashcards
    8
    Learners
  • Business 2.2
    Business 2.2

    Business 2.2

    By: erin Deacon
    online advertising, product life cycle, sponsorship ...
    7
    Decks
    48
    Flashcards
    1
    Learner
  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Isaiah Waterhouse
    Chapter 1. Creating Customer Value and Engagement, Chapter 2. Company and Marketing Strategy, Chapter 8. Products, Services, and Brands ...
    16
    Decks
    289
    Flashcards
    3
    Learners
  • Marketing 3010
    Marketing 3010

    Marketing 3010

    By: Natalie Erickson
    Chapter 3 - Social Responsibility and Ethics, Chapter 1 - The World of Marketing, Chapter 2 - Marketing Strategy ...
    14
    Decks
    541
    Flashcards
    5
    Learners
  • MKTG3307 Contemporary Marketing Issues
    MKTG3307 Contemporary Marketing Issues

    MKTG3307 Contemporary Marketing Issues

    By: Cherilynn Yap
    Week 2 Introduction, Week 3 Marketing Communication Strategy Based on Brand Evaluation + Positioning, Week 4 Marketing Communications when Consumer Reaction Happens ...
    9
    Decks
    356
    Flashcards
    2
    Learners
  • R&P
    R&P

    R&P

    By: Zita Leijn
    Lecture 1: Introduction, Lecture 2: Self-control, Lecture 3: Advertising literacy ...
    9
    Decks
    170
    Flashcards
    3
    Learners
  • Digital Marketing
    Digital Marketing

    Digital Marketing

    By: C M
    Digital Advertising and Attribution, Attribution, Search Advertising ...
    8
    Decks
    131
    Flashcards
    6
    Learners
  • BUSI 338
    BUSI 338

    BUSI 338

    By: Sara Em
    Chapter 1: Global Environmental Drivers, Chapter 3: The Role of Culture, Chapter 4: The Economic Environment ...
    12
    Decks
    1,403
    Flashcards
    1
    Learner
  • Digital Marketing Institute
    Digital Marketing Institute

    Digital Marketing Institute

    By: Adam Burleson
    Intro to digital marketing, Content Marketing, Social Media Marketing ...
    10
    Decks
    100
    Flashcards
    3
    Learners
  • Resistance and Persuasion
    Resistance and Persuasion

    Resistance and Persuasion

    By: Iris Vincent
    Lecture 1, Lecture 2 - Depletion, Lecture 3 - Advertising literacy ...
    9
    Decks
    132
    Flashcards
    2
    Learners
  • Advanced Marketing
    Advanced Marketing

    Advanced Marketing

    By: Sofia Vilares
    2 - Competitive Marketing Strategies, 3 - Segmentation & Targeting, 4 - Positioning ...
    9
    Decks
    85
    Flashcards
    1
    Learner
  • Angleščina za pols. in ekon. vede 1
    Angleščina za pols. in ekon. vede 1

    Angleščina za pols. in ekon. vede 1

    By: Matic Žmuc
    Unit 9 BUILDING RELATIONSHIPS, Unit 8 MARKETING AND ADVERTISING, Unit 7 IMPORT - EXPORT ...
    9
    Decks
    574
    Flashcards
    5
    Learners
  • BU325 Final
    BU325 Final

    BU325 Final

    By: reese cerkownyk
    Ch 1 - Overview of Marketing, Ch 2 - Developing Marketing Strategies and a Marketing Plan, CH 3 - Analyzing the Marketing Environment ...
    18
    Decks
    718
    Flashcards
    2
    Learners
  • Dirección Comercial
    Dirección Comercial

    Dirección Comercial

    By: Jarod0501 .
    Chapter 1: Market Research, Chapter 2: Product concept and dimensions, Chapter 3: Brand strategy ...
    8
    Decks
    204
    Flashcards
    2
    Learners
  • ECON2245 Business Economics
    ECON2245 Business Economics

    ECON2245 Business Economics

    By: joel dodson
    Week 1 - Intro to Bus Econs, Week 2 - Bus performance, Markets & Advertising, Week 3 - Markets, Advertising & competition ...
    9
    Decks
    170
    Flashcards
    1
    Learner
  • Foundations of Marketing
    Foundations of Marketing

    Foundations of Marketing

    By: Kate Ford-Marsden
    Intro to Marketing, Company and Marketing Strategy, Analysing the marketing environment ...
    12
    Decks
    305
    Flashcards
    2
    Learners
  • MKT1002
    MKT1002

    MKT1002

    By: Amber Dhesi
    Lecture 2 Marketing Environment, Lecture 3 Marketing Strategy, Lecture 4 Consumer Behaviour ...
    17
    Decks
    982
    Flashcards
    2
    Learners
  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Eddy De La Torre
    Ch 1 - Creating Customer Relationships and Value through Marketing, Ch 2 - Developing Successful Marketing and Organizational Strategies, Ch 3 - Understanding the Marketing Environment, Ethical Behavior, and Social Responsibility ...
    18
    Decks
    570
    Flashcards
    337
    Learners
  • Marketing
    Marketing

    Marketing

    By: Amanda Kennedy
    Ch. 1 Marketing: Creating & Capturing Customer Value, Ch. 2 Company and Marketing Strategy: Partnering to Build Customer Relationships, Ch. 3 Analyzing the Marketing Environment ...
    16
    Decks
    320
    Flashcards
    63
    Learners
  • MARK 468
    MARK 468

    MARK 468

    By: Reese Naumann
    Retail Strategy, Assortment, Retail location ...
    11
    Decks
    105
    Flashcards
    2
    Learners
  • Industrial organisation and strategy
    Industrial organisation and strategy

    Industrial organisation and strategy

    By: Birgit Ernø-Kjølhede
    L1 - IO: SCP and neoclassical theory, L2 - Alternative & managerial theories of the firm, non-collusive oligopoly, L3+4 - Cartels ...
    18
    Decks
    449
    Flashcards
    1
    Learner
  • Marketing 1115
    Marketing 1115

    Marketing 1115

    By: Ben Iorio
    Chapter 7 Segmenting, Targeting and Positioning, Chapter 8 Customer Relationship Management (CRM), Chapter 9 Product Concepts ...
    11
    Decks
    289
    Flashcards
    1
    Learner
  • Integrated Marketing Communication MKTG5501
    Integrated Marketing Communication MKTG5501

    Integrated Marketing Communication MKTG5501

    By: Georgia Forrest
    Topic 4: Consumer Empowerment & Behaviour, Topic 3: Integration *, Topic 8: Media Strategy ...
    10
    Decks
    136
    Flashcards
    4
    Learners
  • business information system
    business information system

    business information system

    By: hadis khorrami
    logical data modelling, sql, excel ...
    14
    Decks
    277
    Flashcards
    1
    Learner
  • International Marketing 3300
    International Marketing 3300

    International Marketing 3300

    By: Justin Lange
    Section 1 - An Introduction, Section 2 - A Global Marketer's Economics and Trade Perspective, Section 3 - A Global Marketer's Social and Cultural Environments ...
    13
    Decks
    259
    Flashcards
    2
    Learners
  • Marketing Exam
    Marketing Exam

    Marketing Exam

    By: Alissa Sandholm
    Strategy, Strategy, Brand ...
    7
    Decks
    95
    Flashcards
    1
    Learner
  • Sports Marketing
    Sports Marketing

    Sports Marketing

    By: Abby Lander
    Introduction to Sports & Entertainment Marketing Unit 1, History of Sports/Entertainment, The World of Marketing (part I) ...
    43
    Decks
    417
    Flashcards
    6
    Learners
  • Advertising Media advt2510
    Advertising Media advt2510

    Advertising Media advt2510

    By: Salomé B-p
    L1 - Ad and Media Trends, L3 - Ad Creation and Design, L4 - Message strategy and persuasion ...
    11
    Decks
    248
    Flashcards
    3
    Learners
  • CBL Exam: General Marketing
    CBL Exam: General Marketing

    CBL Exam: General Marketing

    By: Guy Friedman
    Introduction to Marketing, The Marketing Environment, Ethics, and Social Responsibility, Consumer Behavior and Organizational Buyer Behavior ...
    15
    Decks
    106
    Flashcards
    13
    Learners
  • EU Medical Device Regulations
    EU Medical Device Regulations

    EU Medical Device Regulations

    By: Suzanne Wertz
    EMA and Other Regulatory Bodies (Ch. 1), History of Regulations (Ch. 2), Advertising and Promotion (Ch. 3) ...
    15
    Decks
    441
    Flashcards
    5
    Learners

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