subject of critical reflection #1
Navigator, Michael Bryant, Spin
subject of critical reflection #2
Lansdowne 2.0 mixed motive approach, advocacy, Bernays engineered consent
how would Bernays have engineered the consent of Ottawa residents who oppose Lansdowne 2.0?
focusing on the long term benefits (i.e housing for future generations)
subject of critical reflection #3
integrated marketing communication, Potter’s restaurant
subject of critical reflection #4
Coca Cola CSR, key publics, trust equation
subject of critical reflection #5
controlled and uncontrolled media, uOttawa comms enrolment, third party credibility
subject of critical reflection #6
PR plan
subject of critical reflection #7
AI PR products, PR theories, ethical considerations
subject of critical reflection #8
social media post, infographics, multimedia tactics
subject of critical reflection #9
PR careers, how AI can be beneficial
