Flashbulb Memory
Eidetic Memory
-photographic memory
Acoustic vs. Semantic Encoding
- Semantic: encoding of meaning (BEST WAY TO REMEMBER)
Sensory Memory
-immediate, initial recording of sensory info in the memory system
Short Term Memory
-Memory that holds about 5-9 items for about 30 seconds while they are being processed for storage in long term memory
Iconic Memory
- picture image Memory that lasts for a very short amount of time
Chunking
-technique of organizing material into familiar, meaningful units
Long Term Memory
- explicit and implicit
Working Memory
Millers Magic 7
-about 7 unrelated items can be stored in short term memory
Visual Sketchpad and Phonological Loop
-working memory has three interacting parts
VS: holds visual and spatial info
-PL: holds verbal info
Deep VS. Shallow Processing
- shallow = encoding surface level info such as structure
Selective attention
-focusing on 1 specific thing
Automatic vs. effortful processing
- effortful = requires attention and effort
Elaborative Rehearsal
-connecting new information to something you already know
Maintenance Rehearsal
-extending retention of information in short term memory by repetition
Spacing Effect
Mnemonics
Implicit Memory
-Memory of skills that can be retrieved without conscious awareness
Procedural Memory
- muscle memory: making a motor task a memory through repetition so that it can be performed without conscious effort
Explicit Memory
-Memory of facts and events that can be consciously retrieved
Semantic vs. Episodic Memory
- episodic: knowledge about specific things in ones own life
Encoding, storage, retrieval
Echoic Memory
- a brief auditory Memory