What is PESTEL analysis?
A framework used to analyse macro-environmental factors affecting an industry.
What does PESTEL stand for?
Political; Economic; Social; Technological; Environmental; Legal.
When should PESTEL be used in an exam?
When analysing external macro-environmental opportunities and threats.
What is Scenario Planning?
Developing alternative future scenarios to prepare strategic responses.
When should Scenario Planning be used in an exam?
When the future is uncertain and multiple outcomes must be considered.
What is Porter’s Diamond?
A model explaining why certain nations achieve competitive advantage in specific industries.
What are the elements of Porter’s Diamond?
Factor conditions; Demand conditions; Related and supporting industries; Strategy, structure and rivalry.
When should Porter’s Diamond be used in an exam?
When explaining national or regional competitive advantage.
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Chapter 2 - Strategy and Business13
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Chapter 3 - Purpose and Stakeholders8
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Chapter 4 - Macro Environment8
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Chapter 5 - Industry Environment6
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Chapter 6 - Strategic Capability11
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Chapter 7 - Strategic Options9
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Chapter 8 - International Strategy16
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Chapter 9 - Strategy and Structure8
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Chapter 10 - Risk Management5
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Chapter 12 - Performance Measurement5
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Chapter 13 - Information Systems8
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Chapter 14 - Innovation and Technology10
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Chapter 15 - Change Management4
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Chapter 16 - Ethics and ESG4
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Summary Chapter - Models36
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Model Recognition Tests72
