Social Influence Errors

Question 1

Fewer and fewer people use single-use plastic items, such as water
bottles and plastic straws.
Using your knowledge of social influence processes in social change,
explain why fewer and fewer people are using single-use plastic
items. (6 marks)

Answer 1

Minority influence processes - snowball effect

Conformity processes: NSI & ISI

Obedience processes - OBEY A FIGS

Question 2

Explain two ethical limitations of Asch’s investigations into conformity.

Answer 2

deception - participants believed they were taking part in a test of
perception

lack of informed consent - participants did not consent to take part in a
study of conformity.