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Lecture 1- Introduction, Lecture 3/4- Marketing Environemt, Lecture 5- Consumer Behaviour ...8Decks71Flashcards1Learner -
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1. Intro & POV, 2. Segmentation, 3. Targeting & Positioning ...5Decks47Flashcards1Learner -
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Chapter 1: Intro, Chapter 2: The Marketing Environment, Social Responsibility and Ethics, Chapter 3: Strategic planning for Competitive Advantage ...9Decks100Flashcards1Learner -
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Definitions, Chapter 1 - Marketing: Customer Value, Satisfaction, Relationships, and Experiences, Chapter 2 – Developing Successful Marketing Strategies ...7Decks70Flashcards1Learner -
Business Unit 3
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Market Mapping, Segmenting, Targeting & Positioning, Product Life Cycle ...7Decks51Flashcards1Learner -
Marketing
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Ch 1: Overview of Marketing, Ch 2: Developing Marketing Strategies and a Marketing Plan, Ch 3: Analyzing the Marketing Environment ...8Decks27Flashcards1Learner -
MKT100
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Chapter 1 - Defining Marketing, Chapter 2 - Strategic Planning & Marketing Environment, Chapter 3 - Consumer Behaviour ...4Decks34Flashcards1Learner -
BUSINESS A Level 3.3 MARKETING
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Marketing Objectives, Market Research, Interpreting Market Data ...12Decks50Flashcards1Learner -
Business: Term 2 (Marketing
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Strategic role of Marketing, Interdependance with other key business functions, Production, selling, and market approaches ...18Decks113Flashcards1Learner